Samsung is bringing its Ditch the DSLR event to Seattle on October
7th, giving PIX 2015 attendees the opportunity to swap out an old DSLR
for a new Samsung NX500. Starting at 11am, attendees can bring a working
DSLR with lens, battery and charger to the Samsung booth and trade it
for an NX500. Based around the same 28MP BSI-CMOS sensor as the flagship
NX1, the NX500 boasts 4K video recording and wireless
connectivity. Participants must be registered for PIX - free registration for Exhibition Hall passes is still available.
Samsung #DitchTheDSLR Day Comes to Seattle
Consumers Can #DitchTheDSLR at Inaugural PIX Photo Expo and Conference to Receive a New NX500 SMART Camera
RIDGEFIELD PARK, N.J. – September 28, 2015 – Samsung
Electronics America, Inc. is bringing the highly successful
#DitchTheDSLR movement to Seattle at the inaugural PIX Photo Expo and
Conference hosted by DPReview and Amazon on Wednesday, October 7
starting 11 a.m. and lasting until supplies run out. Samsung will offer
PIX show attendees the chance to receive the award-winning Samsung NX500
camera (valued at $799) by simply trading in their DSLRs*. This program has previously seen nearly 1,000 DSLRs traded in at events in New York and Los Angeles.
“Since the first #DitchTheDSLR event, Samsung has made major strides
in the digital imaging category with industry-leading innovation,” said
Gary Riding, Senior Vice President, Mobile Computing, Samsung
Electronics America. “We are excited to partner with the passionate
DPReview photo community and Amazon at PIX, and once again give
consumers the opportunity to trade in their old clunky DSLRs for a
chance to enjoy Samsung’s new NX500 mirrorless camera with cutting edge
imaging and wireless technology.”
The NX500 is the latest addition to Samsung’s NX line of mirrorless
cameras and is packed with advanced technology and features. Built
around the same technology architecture featured in the flagship NX1,
including a high resolution 28MP BSI APS-C sensor, 4K and UHD video
recording, and Samsung Auto Shot, the NX500 places powerful performance
in a portable and convenient size. This award-winning camera comes with
updated connectivity options via Bluetooth and Wi-Fi, which provide
users with an advanced wireless experience and the ability to
effortlessly shoot and share their captured moments with family and
friends.
Show attendees can visit the Samsung booth and trade in a fully
operational Digital Single Lens Reflex (DSLR) camera including battery,
power supply and lens and walk away with the cutting-edge NX500, while
supplies last. While in the booth, attendees can see and experience the
entire Samsung NX system, including the pro-focused NX1 and S-Lens
collection, the ever-portable NX Mini and GALAXY Camera 2, as well as a
variety of accessories. To be eligible to ditch, you must be registered
for the PIX conference, and can register for free by visiting: https://www.eventbrite.com/e/pix-2015-tickets-18160695128. For terms and conditions, please visit http://www.samsung.com/us/common/digital-imaging-campaign.html
In addition to the #DitchTheDSLR event, beginning on Tuesday, October
6, a group of award-winning Samsung Imageloggers, unpaid photography
experts who photograph with Samsung gear, will be on hand participating
in a number of panels and presentations discussing their experiences
with the NX System and sharing stories behind the images they’ve
captured including:
- Tuesday, October 6: The Evolution of News Photography, with Reuters Photographer Jonathan Alcorn
- Wednesday, October 7: Using Photography to Drive Change, with Social Marketer CC Chapman
- Wednesday, October 7: Getting the Right Shot, with celebrity photographer Brian Ach
Lastly, PIX attendees will have the opportunity to put their new
NX500 to the test and participate in local photo walks led by
Imageloggers Ibarionex Perello and Rinzi Ruiz alongside DPReview
editors. They can then further expand their knowledge of the NX
system’s capabilities by attending panels and demonstrations led by
Imageloggers Matt Kumasaka, Laura Winslow and Wasim Muklashy.
For scheduling and presentation information please visit: http://www.pix2015.com. For more information on Samsung’s Ditch Day event, please visit http://www.pix2015.com/ditch-the-dslr
and contact SamsungDI@allisonpr.com and information on all of Samsung’s
NX Cameras, including the acclaimed NX500, please visit www.samsung.com.
* For terms and conditions, please visit http://www.samsung.com/us/common/digital-imaging-campaign.html.
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